Global warming is one of the most controversial issues society has ever had to deal with. Because it affects every person on Earth and must be dealt with on a global scale, it has captured the attention of not only scientists, but politicians, academicians, economists, merchants, farmers, planners, medical specialists, engineers, and every other person who has an interest in the environment, food supply, water supply, health, and future of life on Earth. This chapter takes a look at an early view of global warming, how that relates to scientific response in general, why there is such a controversy, and why scale has had such an influence. It then explores how advances in technology and education have played a role in the outlook of the problem and what the growth of public environmental awareness over the past few decades has done. Finally, it touches on the effects of the media's response and public's reaction to the issue.
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